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Product Marketing Manager

Location:  Oakdale, Minnesota Function:  Sales/Marketing/Business Development
Requisition #:  68096 Position Type:  Full-Time Employee


Company Overview
Imation is the only company in the world solely focused on the development, manufacture and supply of removable data storage products spanning the four pillars of magnetic, optical, flash and removable hard disk storage. In addition to the Imation brand, Imation's global brand portfolio includes the Memorex brand; one of the most widely recognized names in the consumer electronics industry, famous for the slogan, "Is it live or is it Memorex?"
Job Overview
As the Product Marketing Manager you will be responsible for developing and executing the go-to-market plan for all accessory products across all Imation brands (Imation, Memorex, TDK and HP) through Imation's North American Commercial Market. This will entail managing the product and brand portfolio, coordinating activities with cross-functional partners and working closely with customers, the sales, channel marketing and pricing teams. You will also help develop the content, tools and programs to provide the necessary sales training, collateral and marketing content

Objectives
  • <
Responsibilities
  • < Provide product category leadership and direction to the internal cross-functional team.
  • < Meet or exceed product category revenue and gross margin targets. Own product category P&L.
  • < Develop and maintain pricing strategies and pricing guidelines.
  • < Manage product life-cycle.
  • < Create innovative marketing and demand generation programs.
  • < Work closely with sales, channel marketing and pricing teams to optimize product placing (distribution), positioning and pricing.
  • < Translate global and corporate product strategies into North American Commercial strategy and operations.

Qualifications
Skills
  • < Excellent written, presentation, and verbal communications skills.
  • < Business and financial acumen.
  • < Results-oriented individual with an enthusiastic, can do attitude and demonstrated pattern of accountable decision making.
  • < Attention to detail with the ability to prioritize, multitask, and work within specific time-frames.
  • < Product management experience.
  • < Strong influence and persuasion skills.
  • < Self starter with strong time management skills.
  • < Ability to execute plan with limited oversight and direction.
Education
  • High School Diploma or Equivalent - Required
  • Bachelors Degree - Required (Marketing-- Product Dev. / Product Mktg.)
  • Masters Degree - Preferred (General Business)
Experience
  • 5-10 Years - Required (Marketing-- Product Dev. / Product Mktg.)

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